Alfaro, Luis, Claudia Rivera, Jorge Luna-Urquizo, Antonio Arroyo-Paz, Lucy Delgado, and Elisa Castañeda. “Experiential Marketing Tourism and Hospitality Tours Generation Hybrid Model”. MENDEL 29, no. 2 (December 20, 2023): 273-282. Accessed September 19, 2024. http://46.28.109.63/index.php/mendel/article/view/292.